Publicity Tip of the Week: Use the AP Stylebook

Nashville -- Every time I lead a publicity workshop, I encourage artists and entrepreneurs to buy the Associated Press Stylebook. The reasons for this are obvious:

* Newspaper editors and reporters follow AP rules when writing and editing their stories.

* Providing a press release that follows these rules makes it easier for journalists, who are strapped for time.

* Reporting like the journalists do adds credibility and consistency to our profession.

You can find the AP Stylebook at most major bookstores and online booksellers. The cost is very reasonable for this invaluable resource for wordsmiths.

Happy writing and editing!

Chuck Whiting